by Comms Declare | Jul 20, 2022 | Articles
One of Australia’s largest coal miners, and the world’s biggest exporter of thermal coal, has launched a brand campaign that doesn’t mention coal. It is the mining giant’s first national brand campaign and is full of the messages we’ve come to expect from the...
by Comms Declare | Apr 18, 2022 | Articles
Comms Declare has welcomed the announcement that Yarra City Council will debate restrictions on coal, oil and gas ads on Tuesday, 19th of April. In an Australian first, the Council will remove support for fossil fuel advertising and sponsorships on council-run land....
by Comms Declare | Mar 9, 2022 | Articles
Ad Standards has rejected a third complaint from Comms Declare about the federal government’s Positive Energy campaign. Our complaint stated that the claims that Australia’s emissions had dropped by 20% was based on cherry-picked data and not a real representation of...
by Comms Declare | Jan 30, 2022 | Articles
Is there anything that says Australia Day more than an American petrochemical company? ‘ Chevron has been the ‘National Diversity & Inclusion Partner’ of the National Australia Day Council (NADC) since 2020. It’s also a long-term partner...
by Comms Declare | Jan 10, 2022 | Articles
It’s our business to sprinkle pixie dust on our clients’ images and help them put their best foot forward. But when it comes to climate claims, agencies themselves can be off with the pixies, allowing wishful thinking and spin to dominate their work while ignoring...
by Comms Declare | Oct 26, 2021 | Articles
Read the response to our complaint over the use of the word ‘clean’ to describe blue hydrogen in the federal government’s ‘Positive Energy’ campaign. The $13m campaign included an ad produced by ad agency, The Monkeys....