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Final tally – $42 million spent on digital political ads

Final tally – $42 million spent on digital political ads

by Comms Declare | May 7, 2025 | Articles, Political Advertising

The election results are finally in! We can now say who the biggest political advertisers were across Google and Meta for the three months prior to the Australian federal election. Here’s the top spenders according to WhoTargets.Me ☑️ $16.7m Labor☑️ $14.6m Liberal☑️...
Gas lobby group tops Perth social media advertisers

Gas lobby group tops Perth social media advertisers

by Comms Declare | Apr 23, 2025 | Media, Political Advertising

Gas lobby group Australian Energy Producers was the largest single political advertiser targeting Perth Meta users over the last month (21 March to 19 April). According to social media database WhoTargets.Me, the group spent $31,464 on Facebook and Instagram ads in...
Press Council finds gas-sponsored front page was not misleading

Press Council finds gas-sponsored front page was not misleading

by Comms Declare | Apr 22, 2025 | Articles

A complaint lodged by Comms Declare over a series of front-page newspaper stories promoting the gas industry has been dismissed by the Australian Press Council, despite the lack of transparency regarding sponsored content. The controversy began with the Daily...
Greens policy to power clean energy marketing revolution

Greens policy to power clean energy marketing revolution

by Comms Declare | Apr 10, 2025 | Media

$275 million pledged to help cut fossil fuel sponsorships and boost renewables’ visibility Climate communications group Comms Declare has welcomed a landmark proposal from the Australian Greens that would help clean energy companies replace fossil fuel sponsors...
Transparency International and Partners call for immediate action to end high polluters lobby’s grip on UN Climate Talks at COP30

Transparency International and Partners call for immediate action to end high polluters lobby’s grip on UN Climate Talks at COP30

by Comms Declare | Mar 18, 2025 | Media

Berlin, 18 March 2025 – Today, Transparency International and over 250 organisations – including Greenpeace, WWF, and Actionaid Brasil – along with prominent figures like Carlos Nobre and Camille Etienne, issued an open letter calling for a...
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  • The Astroturfing Election Report July 7, 2025
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  • Submission – ACT School Sponsorship Policy May 31, 2025
  • Consumer regulator asked to investigate News Corp front pages May 18, 2025
  • Final tally – $42 million spent on digital political ads May 7, 2025

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