by Comms Declare | Jul 7, 2025 | Political Advertising, Reports, Research
Digital political advertising played a major role in the 2025 Australian FederalElection, with an estimated $49.5 million spent on Meta and Google platforms in justsix weeks. Energy policy was a dominant theme, with pro-climate groups significantlyoutspending their...
by Comms Declare | May 7, 2025 | Articles, Political Advertising
The election results are finally in! We can now say who the biggest political advertisers were across Google and Meta for the three months prior to the Australian federal election. Here’s the top spenders according to WhoTargets.Me ☑️ $16.7m Labor☑️ $14.6m Liberal☑️...
by Comms Declare | Apr 29, 2025 | Media, Political Advertising
The biggest election campaign spenders on digital media have been revealed by online political database, WhoTargets.Me. For the three months (26 January to 25 April, 2025) on Google and Meta, the Labor Party spent the most ($9,135,794), followed by the Liberal Party...
by Comms Declare | Apr 28, 2025 | Media, Political Advertising
Unions, front groups, nuclear and gas lobbyists target voters Google and Meta have made a fortune in election ads in the month 26 March to 24 April, according to online political database, WhoTargets.Me. The following is a breakdown of ad expenditure for the month....
by Comms Declare | Apr 23, 2025 | Media, Political Advertising
Gas lobby group Australian Energy Producers was the largest single political advertiser targeting Perth Meta users over the last month (21 March to 19 April). According to social media database WhoTargets.Me, the group spent $31,464 on Facebook and Instagram ads in...
by Comms Declare | Apr 10, 2025 | Articles, Political Advertising
Far right political advertiser, Advance, has started the month with an ad blitz across five fake community and fake news social media pages. In the first week of April, its Facebook pages took out the top three spots in spending for non-political parties. Source:...
