Australia’s government struggles with climate contradictions as it commits to damaging fossil fuel projects.
Australians are used to seeing messages with advice on preparing for bushfires and other extreme weather at this time of year.
“Amid the Christmas promotions, [we’re] seeing increased warnings about extreme heat and fires and how to cope and stay safe,” Belinda Noble, the founder of climate advocacy organisation Comms Declare, told Al Jazeera.
While there is nothing new about these kinds of public service announcements, the messages have taken on added meaning as the weather becomes more unpredictable and memories of severe bushfires three years ago linger.
“Australia desperately needs national public information campaigns to keep people safe,” Noble told Al Jazeera, stressing that similar campaigns were also needed on how to “reduce emissions and to combat lies about fossil fuels, renewables and climate science”.