Comms Declare

We’re harnessing the power of communications, marketing, media and advertising to supercharge the transition to a climate-friendly future. We are a volunteer group that is constructive, fact-based and non-partisan.

Meet our team and committee


Belinda Noble

President and Founder

Belinda was a co-founder of Comms Declare. She runs her own PR business and has had held several senior positions in journalism and not-for-profit communications.


Rune Woldsnes

Vice President

With a background in advertising, Rune now exclusively helps clients working for a better climate.


Matt Bray

Secretary and CD

Secretary and Creative Director of Comms Declare, Matt also freelances as an Art Director with a passion for purpose-driven creativity.


Chris Grose


Chris is an acclaimed filmmaker and producer who specialises in environmental and social issue storytelling.


Polly Hemming

Committee Member

Polly brings a wealth of science and communications experience to the team, with a background across government, academic publishing and remote indigenous education.


Claire Maloney

Committee Member

Founder of purpose PR firm, The Bravery, Claire is a leader in communications and sustainability.


Joel Trethowan

Committee Member

Managing Director at Alchemy One, Joel aims to redefine the role of a media agency to build connections with relevance at scale


All communication, marketing, media, creative and advertising professionals. Do you craft, promote, sell or place messages that have the potential to reach and influence many people? Do you care about the climate crisis? If so, this movement is for you.

Members include comms professionals from all sectors including marketers, journalists, creatives, media traders & advertisers, public relations experts, content producers, strategists, advertising & marketing technology specialists, social media influencers, professional bloggers, authors and many more.

Climate breakdown is one of the most serious issues of our time.

As communicators, we know that words matter. The pen is mightier than the sword, and our industries hold great influence over the messages that reach the public and the projects that gain social licence.

We craft, promote, sell and place messages, both written and visual, that are seen by millions and help to shape our culture, values and future. Collectively, we have great power, and we need to use it wisely.

For too long our industries have been helping companies that produce greenhouse gas pollution by furthering their interests and protecting their reputations.

To help achieve net zero, communicators must be aware, declare and act.

For more on how communicators can make a difference, read: How conversations and messaging can help transform the world

After signing the pledge, you can be involved as little or as much as you like.

If you have limited time, you can simply sign the ‘Declare’ pledge that your work won’t support any activities, organisations or individuals that promote the continuation of high greenhouse gas pollution or deception around science or climate actions.

DECLARING is powerful as it helps to demonstrate there are many people in our industries who recognise the gravity of the climate situation and are actively choosing not to contribute to it through their work. This puts moral pressure on those choosing otherwise and encourages them to re-evaluate.

Declare now.

There are two pledge options – Declare and Act – to recognise the different ways people are able to contribute.


I declare my work as a communicator will not support any activities, organisations or individuals that promote:

  • the growth of fossil fuels
  • the continuation of high greenhouse gas pollution as ‘business as usual’
  • deception, distraction or spin around science or climate actions.


I will:

  • Actively raise awareness of the climate emergency and the urgent need for action
  • Share stories of success as individuals, organisations, and governments make positive climate choices, building hope and optimism in our collective ability to provide a healthy, liveable planet for future generations
  • Encourage others to sign the Comms Declare pledge
  • Reduce my carbon footprint and live a more sustainable life.

None of us are perfect and it’s almost impossible to avoid marketing or advertising work that doesn’t involve some climate impact.

We draw the line at promoting the growth of fossil fuels or treating high greenhouse gas pollution as ‘business as usual’. 

We ask our members to not work with any of Australia’s largest greenhouse gas polluters.

And we ask members who are working with companies that are damaging the climate to encourage transparency and not greenwashing.

Want more tips on how to prioritise climate action in your comms work? Read our Guide to Best Practice Climate Communications.

Please spread the word amongst your networks and encourage all communication, marketing, media, creative and advertising professionals to draw their own line in the sand by joining Comms Declare.

If you would like to get more involved, please email us at hello@commsdeclare.org. Comms Declare is run entirely by volunteers and we would love to put your skills to good use.

Contact Us

To contact the Comms Declare team, please email hello@commsdeclare.org.

Please note the team are all volunteers, so please be patient if it takes a little while for us to respond.

You can also follow us on Twitter and LinkedIn.