Fuelling Fantasies – First Report into adland’s response to the climate emergency

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The 250,000-strong Australian creative sector is protecting our biggest polluters and hindering climate action The growth of the advertising sector is now outpacing the economy overall, being fuelled by ad spend, which is expected to grow 9% in 2021 and online advertising, which is forecasted to grow by 5.5% Comms Declare, an organisation on a […]

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The F-list: Global report on 90 ad and PR agencies promoting fossil fuels

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A global report on the damaging effects of promoting fossil fuels has singled out Australia as being uniquely compromised by agencies lobbying for oil, gas and coal. The joint study by Comms Declare and Clean Creatives lists the 90 advertising, marketing and PR agencies that have hampered cuts to greenhouse gas emissions and details ways […]

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Future Leaders Climate Survey

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The advertising and marketing leaders of the future are being asked to share their attitudes towards working for big oil, coal and gas clients in a new survey. Comms Declare, an association promoting climate action in the sector, will use the results to pressure heads of agencies that still work with fossil fuel companies. Climate […]

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France to ban ads for fossil fuels

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Australian creatives are being urged to reject working on fossil fuel accounts, as France follows Amsterdam and bans fossil fuel ads. France’s Climate and Resilience Bill was passed on Tuesday, and included several laws designed to curb the marketing of climate-damaging products and services. The measures include ending ads for fossil fuel energies from the […]

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Climate creatives demand fossil fuels be excluded from advertising awards

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Comms Declare, a group of communications and creative professionals supporting climate action, has asked major Australian awards to exclude fossil fuels from competition. The petition has been launched along with a letter to the Australian Marketing Institute, the Public Relations Institute of Australia, Effie Australia, Cannes Lion Australia, B&T, Ad News and Mumbrella. Air pollution […]

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Agencies and environmental leaders unite against fossil fuels

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Leading environment and social justice groups, the Australian Conservation Foundation, 350.org and Uniting have joined top creative agencies, Brains, Compass Studio, Republic of Everyone, The Bravery, Christopher Doyle, Fifty Acres, Edge, Analog Folk, 303 MullenLowe and many more, to declare they won’t promote fossil fuels. They are some of the 66 organisations and 280 individuals […]

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Australian Open – Santos sponsorship is a double fault

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Comms Declare, an industry body representing hundreds of workers in advertising, media, PR and marketing, has criticised the Australian Open for accepting Santos as an ‘Official Natural Gas Partner’. The gas giant and ATP Cup announced the multi-year partnership yesterday despite Tennis Australia being the first sporting organisation to commit to the United Nations Sports […]

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Benedictus Media named Climate Comms Champion after industry survey

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The first major survey of marketing, advertising and media agencies has found an overwhelming interest in being part of the solution to global warming. A massive 87% agreed climate action is important to attract employees, 67% were aligning business strategy with climate action and 67% were committed to net zero emissions by 2040. Over the […]